Cineplex pre-show rebrand

The Cineplex Pre-Show combines fun and exclusive content and interactive games that engages the audience before showtime. For this Rebrand, our goal was to reimagine the iconic Cineplex Rings and to create the pre-show world within it. Together with the team, we developed a design system consisting of a Show Intro and Extro, Supers, Screen/Trivia layouts, Transitions and more, all of which created this new world. Overall we achieved a fun and energetic graphics package that delivered a new and improved Pre-Show experience.

Client

Cineplex

DELIVERABLES

Pre-show design package

Year

2017

Role

Art direction